Dutch Innovation in Men’s Fashion | Unveiling ON THAT ASS Boxer Shorts

Step aside, plain and mundane underwear! The Dutch have once again unleashed their innovative prowess on the world of men’s fashion. Brace yourselves as we unravel the captivating tale behind ON THAT ASS Boxer Shorts – a revolution in comfort, style, and self-expression. From quirky designs to unrivaled quality, this brand is set to redefine your underwear game like never before. Get ready to dive into a world where creativity meets craftsmanship; it’s time to explore the fascinating fusion of Dutch innovation and men’s fashion like you’ve never seen before!

Introduction to ON THAT ASS

In recent years, a new player has entered the Dutch underwear market: ON THAT ASS. The company was founded in 2016 by brothers Jochem and Bas van den Heuvel, and it quickly gained a following for its unique approach to men's underwear.

ON THAT ASS boxer shorts are made from a special blend of cotton and elastane, which makes them stretchy and comfortable. They also have a unique "ball pouch" design that helps keep everything in place.

So far, ON THAT ASS has been a huge success in the Netherlands. The company has even expanded into other countries, including Belgium and Germany. And with more than 50,000 pairs of boxer shorts sold so far, it looks like ON THAT ASS is here to stay.

The Design and Quality of ON THAT ASS Boxer Shorts

ON THAT ASS boxer shorts are made with the highest quality materials and craftsmanship, ensuring that they will last for many years to come. The design of the shorts is both stylish and functional, with a comfortable fit that allows for plenty of movement. The fabric is breathable and quick-drying, making them ideal for active wear. The vibrant colors and patterns add a touch of personality to your outfit, while the reflective logo adds a bit of safety when running or cycling at night.

How ON THAT ASS is Different from Other Brands

ON THAT ASS boxer shorts are different from other brands because they are made with a unique material that is designed to hug your butt and make it look its best. The material is also anti-chafing and moisture-wicking, so you can wear them all day without having to worry about sweaty or chafed skin. They also have a comfortable, snug fit that will keep them in place no matter how much you move around.

Fashion Trends Set by ON THAT ASS

Fashion trends are always changing and it can be hard to keep up. However, one brand that is always ahead of the curve is ON THAT ASS. They have just released their latest line of boxer shorts which are sure to be a hit with fashion-savvy men everywhere.

These boxers are made from high-quality materials and feature a unique design that is both stylish and comfortable. The colors and patterns are also perfect for those who want to make a statement with their underwear. So, if you're looking for a new pair of boxers that will help you stay on trend, be sure to check out ON THAT ASS.


ON THAT ASS boxer shorts are an innovative fashion piece from the Netherlands, made with quality craftsmanship and a unique design. These boxer shorts offer unparalleled comfort and style for any man looking to make a statement in his wardrobe. With so many options available, there's sure to be something that fits your individual style perfectly. So why not give these Dutch-made boxer shorts a try? We think you won't regret it!